Google keeps updating its algorithm and its no wonder that it has recently made a heavy upgrade to its ranking system when there started strong voices questioning the relevancy of search results, that has brought a commotion to websites and blogging world.
It was more happening that we were getting rubbish webpages higher for any keyword searched on Google search engine. Those sites that were developed with sole intention of earning heavy money with advertisements. The common users found little or no usefulness from those sites. Why was Google listing the pages that were not desired by the search users? It was the reason Google brought Panda.
After activating Panda, Google ranking system started to view web pages more like a human users or the readers of the website. If your readers do not like something about your website, the Panda too won't like it.
This has made it better from one aspect where on the other is a heavy loss. Those websites that were enjoying good earning by displaying Ads and that were just presenting articles with targetted keywords are going to be suffered much. For common bloggers and webmasters, it has made easy as they now can focus to their users and develop webpages more useful.
Lets see how refinement Panda can bring to the search results and how happy can Google make its users. But the SEO strategy has obviously required a refiement and better implemented.
1 blog comments below
This "Panda" was really a revenue killer for a lot of small websites like mine.
playfungames on Mon May 28, 2012 7:25 am